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Whose line is it anyway?
How opening-lines activate our emotions, and how to harness them for your brand (with examples!)
Apr 28, 2023
•
Tom Wood
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Time to pay the Tab: don’t confuse exploration with ideation
How having access to state-of-the-art technology didn’t work for Coke in 1960, and won’t work for you now.
Apr 28, 2023
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Tom Wood
Activate Your Mind: How to Access Your Deep Learning
How sharing can help you access your deep learning
Apr 28, 2023
•
Tom Wood
Expanding Your Mind: The Impact of Far-Analogies on Creativity
How Far Analogies Can Help You Solve Problems in a New Way
Jan 27, 2023
•
Tom Wood
Inspirational Quotes on Branding
12 thought-provoking quotes to take into 2023
Jan 20, 2023
•
Tom Wood
2
Lean into your flaws
How to use the Pratfall Effect to stand out, and win.
Jan 13, 2023
•
Tom Wood
Doubters, Dreamers and Doers
Three tips for branding that might change your mind on what you do in 2023.
Dec 19, 2022
•
Tom Wood
No Place Like Home
The case for branding for Asset Managers
Nov 18, 2022
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Tom Wood
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